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Monday, 4 February 2013

Current imperatives must now be to constantly improve work winning behaviours and processes

If you, like many other business leaders, are looking to drive business improvement through initiatives that lead to client centricity, efficiency in the win-work process and improved margins, then you will be aware of the role that Leadership has in creating and aligning activities into an environment conducive to winning work.

MarketingWorks can help you to uncover how you can achieve your strategic business aims; creating this winning environment by:

  • Integrating the various disciplines involved in work winning so that they can operate effectively and efficiently as a team
  • Introducing robust supporting processes so a consistency of approach is adopted, wasteful activity is eliminated and you stop bidding for work you cannot win
  • Creating client focus to increase cross selling and the development of client-oriented solutions that often also improve profitability
  • Encouraging client-focused behaviours that enable business targets to be achieved
  • The imperative to transform your business goes beyond systems and processes. It is about you providing the Leadership and direction that will enable you to delegate responsibility, but retain control.

When you have recognised the need to be more client focused and move forward from ‘the way we do things around here’, then MarketingWorks can help your business to win more profitable business from new and existing clients.

We specialise in revitalising our contractors’ and consultants’ approaches and behaviours to win more work. Whether it’s improving tactical BD pursuit, embedding Key Client Management or aligning Bid Management improvements, we deliver cultural change where it's needed. These are mostly integrated solutions, supported by structured knowledge transfer and skills refreshment, so that they get the maximum return on their investment.

 Next Steps:

Follow our LinkedIn company profile here

See how we revitalised Win Work within Interserve and others here.

See Peter Lord's response after MarketingWorks aided his company, CZWG Architects LLP, achieve success in winning new work here.

To find out how we can help your business:
Contact Philip Collard on 01892 534980 or email for all win-work activities.

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